Evermos

Evermos is the largest connected commerce platform and application in Indonesia that bridges brand owners, resellers, and consumers.

total views

clicks

CTR

Campaign goal

Increase the number of new resellers on the platform

Finding influencers who have trustworthy relationships with their audience to drive new traffic to the platform

KPI

Main challenge

Drive new visitors to the platform via tracking clicks and views

Project Overview

Solution That We Offered

Making continuous search for the influencers who coincide with the target audience and engagement rate.

Geo

1 story set on Instagram

Target audience

Female, 25+

Platforms & Formats

This platform has gained immense popularity among female users, and the Instagram story format allows the target audience to promptly click through the tracking link, directing them to the Evermos platform.

Indonesia

Lifestyle, Children & Family

Categories

We selected these categories to concentrate on female creators who resonate with our target audience—potential resellers on the Evermos platform seeking additional income. This includes stay-at-home moms or any woman interested in additional income opportunities.

Overall Results

Clicks exceeded the forecast by 147.5%, attracting an optimal number of users to the website.

The campaign's peak CTR is at 0.64% and the overall CTR was 0.3% indicating substantial engagement with the audience.

Actual views fulfilled the estimated by 1.2 times, namely 115.25%.

The Lifestyle category demonstrated the most effective results in terms of clicks (1,079) that led to new users registrations on the platform.

Top Performer by Clicks

Platform: Instagram
Format: 1 set Instagram story
Category: Lifestyle

clicks

275K

Total views

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