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Blood of Heroes

Dark fantasy world of brutal duels and combats awaits its dark knights and ruthless fighters. No mercy, no weakness, no place for faint-hearted.

Bought-up stuff, leveled up avatars and rest of the gismos won't cut it this time. You're better up your cold-arms game and make it quick. The skill and smart tactics this is what makes you victories in Blood of Heroes.
Highlights
The goal
The task
01. Skill-based game
02. Original level up system
03. Spectacular matches
04.Arena customization
To tell all the dark knights that there time has come and Blood of Heroes is about to be released
To find influencers that are up for the job - they are in reach with the target audience and capable to communicate the benefits of the new game to the full extent
Objectives
To raise awareness about the upcoming game
The solution
We've gone for the holy grail of the gaming industry - Twitch streaming. Streamers in full detail and in their "proprietary" manner overviewed the the game and communicated all the ways it is different from everything else out there.

The audience is savvy in the type of games and very critical when it comes to promotions, however, the live overview of the game was taken extremely well.

Installation results were in line with forecasted values for the product.
Influencers count: 9
Timeline: November 2021 – January 2022
Platform: YouTube
Formats: 60-90 sec integration
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