Kaspersky is a leading cybersecurity company with over 400M users and 250K corporate clients. Throughout the Earth 2050 project talents visualised Kaspersky hypotheses via bright and futuristic integrations and art.
With the help of our Discovery tool we identified world leading experts in science, technology, arts and asked them to imagine the Earth of 2050. They described changes in retail, robotics, AI integration etc.
Earth 2050 was launched to solve some of the main tasks:
Raise interest among the target audience
Increase site visits
Get the estimated overall reach